Business Performance Management (BPM)
As the business environment has become increasingly competitive, the need to
use corporate data as a strategic resource has intensified. However, most
organizations in today's technology-based businesses are data rich and
information poor. Much of the essential information needed to anticipate
changing market conditions and customer preferences, forecast future demand for
products and services, and develop profitable business plans is locked away in
various transaction systems, spreadsheets and Web log files. Without the
ability to deliver the right information to the right people at the right time,
companies cannot stay competitive in today's fast-changing economy.
Business Performance Management (BPM) is not just the ability to view and
investigate corporate information; it extends to the capability of planning for
the future, applying multiple business scenarios, and modeling the impact of
your future assumptions on the organizational performance and profitability.